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Africa - The Ultimate Frontier Market

A guide to the business and investment opportunities in emerging Africa

By David Mataen
Cover of Africa - The Ultimate Frontier Market (Hardback) by David Mataen

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Contents Listing

Acknowledgements
About the Author
Foreword
Preface

Part I: The Megatrends

1. Population Growth and Demographic Shifts
2. Cultural Revolution
3. Regionalisation: Evolution of Intra-African Markets
4. Rapid Urbanisation
5. Commercialisation of Essential Services
6. Deregulation and Liberalisation of Manufacturing and Services
7. The Growth of Credit
8. Development of Capital Markets

Part II: Laying Down The Enablers

9. Infrastructure Imperative
10. Technological Networking
11. Human Resources Development
12. Reform of the Business Environment

Part III: Opportunities

13. Opportunities in Agriculture
14. Opportunities in Real Estate
15. Opportunities in Consumer Retail
16. Opportunities in Financial Services
17. Opportunities in Telecoms
18. Opportunities in Transport and Logistics
19. Opportunities in Manufacturing and Processing

Conclusion


Appendices
- Transportation corridors in Africa
- References

Index
Acknowledgements
About the Author
Foreword
Preface

Part I: The Megatrends

1. Population Growth and Demographic Shifts
2. Cultural Revolution
3. Regionalisation: Evolution of Intra-African Markets
4. Rapid Urbanisation
5. Commercialisation of Essential Services
6. Deregulation and Liberalisation of Manufacturing and Services
7. The Growth of Credit
8. Development of Capital Markets

Part II: Layi ...

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Jacket Text

Sub-Saharan Africa is now one of the world's most talked about regions in terms of emerging investment opportunities and sources of new growth. Its economies represent a quintessential frontier market and they are set to develop into an area of long-term investment interest. 'Africa - The Ultimate Frontier Market' is an investor's guide to the transformations that have occurred in the African business landscape in the last 50 years and the key areas of interest for the future.

This book provides a detailed but lucid look at the changing trends in social life, government and business since the 1960s. It explains the background to consumer market developments and why they have occurred, the enablers that have been laid down within Africa that ready it for business expansion, and the sectors where there is opportunity for investment and growth. The business environment is then broken down into seven key areas on which investors should focus:

Agriculture - Real estate - Consumer retail - Financial services - Telecoms - Transport and logistics - Manufacturing and processing

Each of these chapters describes the major themes in the area and identifies the specific consumer sectors anticipated to experience the biggest growth in the years to come.

By following the long-term developments described by David Mataen, you will understand the pace of change in Africa in the past and gain an appreciation for how its business and economy will progress in the future. At this time of great opportunity, this book is an essential addition to your investment library.
Sub-Saharan Africa is now one of the world's most talked about regions in terms of emerging investment opportunities and sources of new growth. Its economies represent a quintessential frontier market and they are set to develop into an area of long-term investment interest. 'Africa - The Ultimate Frontier Market' is an investor's guide to the transformations that have occurred in the African business landscape in the last 50 years and the key areas of interest for the future.

This book provides a detailed but lucid look at the changing trends in social life, government and business since the 1960s. It explains the background to consumer market developments and why they have occurred, the e ...
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About the Author

David Mataen

During David Mataen's 13 years in financial services spanning commercial banking, stock brokerage, management consultancy and investment banking he has had the singular opportunity of becoming a scholar of African investing. His travels and tours of duty across the continent, though not to each and every corner, have allowed him to put his hand on the pulse and feel the heartbeat of African economies.

Being born, bred and educated, and having worked in Africa grants David the luxury of being first witness to the comings and goings in the continent, especially its commerce and economics. In ... Read more on David Mataen


Reviews

"In this decade for Africa, Mataen's book is a must-read."
- John Gachora, Managing Director, Barclays Africa Corporate and Investment Banking
"In this decade for Africa, Mataen's book is a must-read."
- John Gachora, Managing Director, Barclays Africa Corporate and Investment Banking

Media Coverage

MoneyWeek

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Investment Europe

David Mataen’s book 'Africa: The Ultimate Frontier Market' offers some intriguing views on what might be achieved if recent trends in stability and productivity continue.

World interest in Africa...

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TMF Group

In the decade to 2010, six of the world's fastest growing economies were in Sub-Saharan Africa. With all the right signs of growth evident in the future it is feasible that countries such as Angola,...

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The African Bulletin

Sub-Saharan Africa is now one of the world's most talked about regions in terms of emerging investment opportunities and sources of new growth. Its economies represent a quintessential frontier...

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Business Day - South Africa

THIS book by David Matean, head of corporate finance at Faida Investment Bank in Nairobi, Kenya, is subtitled "A guide to the business and investment opportunities in emerging Africa". The emerging...

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The Delamere International Newsletter

“Africa - The Ultimate Frontier Market” ~ David Mataen

Sub-Saharan Africa is now one of the world's most talked about regions in terms of emerging investment opportunities and sources of new...

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The Market

Africa is inchoate to many westerners, an undifferentiated group of countries. Yet this huge continent with its rocketing population, the least researched of the emerging markets, may hold rich...

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Oddball Stocks

I prefer to find investments in out of the way places, this means small niche areas of markets, and sometimes out of the way markets in general. When I heard about a book pertaining to African...

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Economia

At a time of slow, or no, growth in most of the world's major developed economies, it is not surprising that businesses and governments around the world are busy searching out every possible...

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Africa Investor

Sub-Saharan Africa is now one of the world’s most talked about regions in terms of emerging investment opportunities and sources of new growth. Its economies represent a quintessential frontier...

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CNBC Africa

Africa - The Ultimate Frontier Market is an investor's guide to the transformations that have occurred in the African business landscape in the last 60 years and the key areas of interest for the...

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The Herald, Zimbabwe

FINANCIAL writer David Mataen has published a book that explores the growing investment opportunities in emerging Africa. The book "Africa -- The Ultimate Frontier Market: A guide to the business and...

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Author Q & A

Q) Can you describe your book in two to three sentences, please?
A) A guide to the transformations that have occurred in the African business landscape in the last 50 years and the key areas of interest for the future. It provides a detailed but lucid look at the changing trends in social life, government and business since the 1960s. Examines sub-Saharan Africa as an investment opportunity, and presents readers with its economic appeal from a consumer market perspective through the eyes of an African capital markets practitioner and investment banker.
Q) What made you write this book?
A) What motivated me to write this book were two major factors which were mutually in disequilibrium – creating opportunity. The growing interest in Africa as a business proposition or destination for investments which has been generating overwhelming inquiries and demand for information and appetite for knowledge on the continent and its economic attractions - the information demand-side. The second factor was the frustrations by the aridity and barrenness everyone quickly encounters when they embark on the search for organized and quality information on the continent. It is just not there. This is about the supply-side. Hitherto, a dynamic stalemate has reigned between these two opposing forces. And this is where Africa – The Ultimate Frontier Market comes in. It has sought to close the gap between the two forces, to bridge the chasm dividing demand for and supply of premier content on the emerging African economic appeal.
Q) Who is it for? Who really needs to read it?
A) This book is targeted primarily at all classes of investors in African economies, be they within or outside the continent: active investors, prospective investors, aspiring investors and students of investments. They may fall within two broad category types: professional investors - financial and equity participants, or stock market investors; and trade investors – roll-up-the-sleeves entrepreneurs and strategic investors. It is also targeted at investment intermediaries in financial markets: executives and employees of commercial and investment banks, stock exchanges, brokerage houses, investment research houses, management consultancies, asset and fund managers, financial advisors and all those charged with proffering investment advice and recommendations. Other groups that would benefit from reading this book are: 1. Policymakers in governments across sub-Saharan Africa i.e. officials and employees of ministries and departments concerned with economic planning, resource allocation, economic co-operation, investments destination marketing, infrastructural development and trade facilitation e.g. finance and planning, trade, regional co-operational and all infrastructural ministries 2. Financial and capital markets regulating agencies e.g. central banks, capital markets regulators, insurance regulators, retirement benefits regulators, micro-finance regulators. 3. Scholars, students and readers in finance, investments and economics.
Q) What's the main thing you want readers to take away from it?
A) The investment case for Africa and its economies which are opening up becomes more compelling every day. Investment momentum is building – the early adopters have a unique and singular opportunity to secure assets at zero or minimal premium. Visibility on the investment radar screen continues getting clearer as new and higher thresholds of business viability and competitiveness are attained through an improving business environment and the network effects being generated by the interactions of previous investments. The horizon is getting pushed further by better relative stability and predictability of the environment and by the constant emergence of new opportunities.

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